Dr. Suraya specialises in innovation culture and capability, helping organisations address their growth and transformational challenges, through innovation. She works closely with internal cross functional teams to identify the resources and roles necessary to expedite innovation while simultaneously building the capacity to lead and drive innovation and transformation.
Dr. Suraya has also played a crucial role in the development of various innovation strategies and roadmaps, at a national level. She was the lead country consult on a global project to develop senior public sector leadership in innovating policy development and has been involved in creating roadmaps for several national level projects in Malaysia. Dr Suraya co-authored the chapter on Stimulating Innovation in Large Organisations for the National Innovation Strategy and subsequently was involved in designing and implementing strategic recommendations, specifically, the National Corporate Innovation Index (NCII). She was also involved in developing the Roadmap for Open Innovation for Multimedia Development Corporation (MDEC). In 2010, she co-authored the book ‘Leading InnovAsian: Embedding Innovation Culture in Malaysian Organisations.’
She has been interviewed on BFM radio station and has also previously been featured multiple times on Astro Awani. In addition, she has published articles on innovation, in many corporate and women’s magazine. The latest article entitled ‘Inspiring Innovation - How large organisations can leverage digital advantage for innovation’ was published by Singapore Management University’s (SMU) Asian Management Insights, with an upcoming one on Corporate Innovation: Digitising Innovation Management.
With a career that begun in the medical industry, she has successfully assimilated the data driven analytical discipline into corporate practice. Her research and practice into stress management, holistic health and brain sciences has influenced her approaches, as she designs programs and solutions to accelerate innovation and transformation within client organisations. Her mastery of the complexities in the brain and body connection allows her to leverage on the strengths of both worlds in creating the ideal learning and coaching environment for leaders to lead transformation. Her exposure at Cambridge University, where she delved deeper into elements of Innovation Leadership and Culture in large organisations has further refined her methods.
Dr. Suraya has worked with a portfolio of prominent public and private sector clients in Singapore and Malaysia like the National University of Singapore (NUS), Technip, F&N, Petronas (Malaysia’s National Oil Company), Sime Darby (a major Malaysia-based diversified multinational), DiGi (a key Malaysian Telco owned by the Telenor Group), and Malaysia’s National Innovation Agency (AIM).